CRM failure rarely looks like failure. The system is live. Dashboards exist. Licenses renew every year, with little debate. And yet… ROI never quite materializes. Sales leaders quietly question pipeline accuracy....
Blog
Industry - High-Tech
High tech in 2025: An end-of-year review of major trends
The high tech industry has always defined the frontier of innovation, but 2025 marks a true turning point. Advances in AI, data, and connectivity are no longer isolated breakthroughs—they’re becoming the unified...
The Agentic Enterprise for high tech companies: DF25 in review
As Dreamforce 2025 unfolded, the high tech industry took center stage with groundbreaking AI advancements, new data capabilities, and a clear directive for innovation leaders: it’s time to operationalize the agentic...
Winter 26’ is coming—here’s what you need to know in high tech
As we approach the end of 2025, technology companies are in prime position to leverage Salesforce’s Winter ’26 release, which heralds a new era of AI-driven automation, platform efficiency, and user empowerment. This...
Three unforgettable industry-tailored Dreamforce happy hours with Simplus
At Simplus, we know that the best connections are often forged in moments of genuine, relaxed conversation—especially after a full day of inspiration and innovation at Dreamforce. That’s why this year, we’re hosting...
A 2025 midway pulse check on high tech
As we reach the midpoint of 2025, the high tech industry is experiencing a period of remarkable innovation and transformation. From advanced security protocols to AI-driven operations, the landscape is evolving...
Top 3 challenges (and solutions) facing high tech with AI on the line
Companies are dealing with an explosion of data, increasingly complex customer expectations, and a competitive talent market—all while being asked to move faster, personalize more, and operate leaner. We understand...
Data Cloud, high tech, and sustainability in 2025
Is 2025 the year for being green? As technology advances at breakneck speed, high-tech companies recognize their crucial role in shaping a greener, more sustainable future. For many companies, this shift isn't just...
Simplus’ enterprise transformation radar for high tech leaders in 2025
As the high-tech industry continues to evolve, digital transformation is no longer just a trend—it’s a necessity. In 2025, the convergence of next-generation technologies and the rapid pace of innovation will reshape...