12 Mar LinkedIn: The 2019 Marketing Benchmarks Cheat Sheet
With a new year comes the need for new benchmarks and the latest industry research on what marketing ROI to expect in certain areas....
19 Apr Customizations within Salesforce to optimize inside sales process
Since Salesforce is a living and breathing program that is constantly changing and evolving, there are always opportunities to learn new tricks....
26 Jan It’s 5 o’clock. Do you know where your marketing team is?
The truth is the potential of your product or service becoming a household name rests on your marketing team’s ability to maximize the company’s impact....
25 Jan How well do you know your customer?
There’s nobody who knows your brand better than you. Or is there? Meet your customer....
23 Jan Entrepreneur Magazine features Amy Cook and Carlos Montejo on 2018 marketing trends
Simplus' very own VP of Marketing Amy Cook looks at content marketing trends for 2018 with Entrepreneur. Read about it below or at the link. ...
16 Jan Using Salesforce Marketing Cloud to win fans and influence customers
Salesforce Marketing Cloud was developed to increase sales, retain customers, and help businesses become customer-centric companies....
11 Jan Does it feel like you’re eating an elephant? We can help
It’s exciting to start a new year filled with ambitious business goals targeted for growth. ...
08 Jan Amy Cook and John Lawton discuss business security in Forbes
Here are three ways that companies, large or small, can reduce the threat of employee-triggered data breaches or hacks....
28 Dec Three resolutions for email marketing
So for the email marketer, standing out and engaging potential customers via email is more difficult, yet more important, than ever....