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Halftime check-in: The trends for CDP in 2024 so far

Halftime check-in: The trends for CDP in 2024 so far

In an era where customer-centricity reigns supreme, businesses across all sectors are recognizing the imperative need for a robust Customer Data Platform (CDP) to drive personalized experiences and foster lasting customer relationships. Having a dynamic and effective...

A guide to Summer ‘24 for energy and utilities

A guide to Summer ‘24 for energy and utilities

As industries evolve to meet the demands of a rapidly changing world, the energy and utilities sector stands at the forefront of innovation and the health of the world’s resources. With the Salesforce Summer '24 Release, tailored enhancements empower enterprises in...

A guide to Summer ‘24 updates to Einstein AI

A guide to Summer ‘24 updates to Einstein AI

When it comes to artificial intelligence, Salesforce continues to push the boundaries of innovation with its Summer '24 Release, particularly in the realm of Einstein AI. This latest update introduces a slew of enhancements and features designed to empower businesses...

A guide to Summer ‘24 for financial services

A guide to Summer ‘24 for financial services

As the financial services industry continues to evolve in the digital age, staying ahead of the curve is paramount. Salesforce regularly unveils updates to empower organizations to adapt and thrive, and the Summer '24 release brings a plethora of enhancements tailored...