Dreamforce-2018

Entrepreneur: Amy Cook’s DF18 article featured!

Amy Cook, VP of Marketing here at Simplus, has recently been featured on Entrepreneur for her article covering Marc Benioff’s keynote address at Dreamforce 2018! Benioff’s keynote delivered product news and insights into the values of Salesforce moving into the future. You can catch highlights of the article below or read the full piece here.

 

Connectivity

“Cloud computing and artificial intelligence have overhauled how companies think about how they do business. Two feature reveals at Dreamforce showcase Salesforce’s answer to the connectivity revolution: Customer 360 and Einstein Voice Assistant.” – Amy Cook

 

Sustainability

“Salesforce has committed to conserving resources, sourcing responsibly, and reducing overall waste in the workplace. Dreamforce kicked off this new initiative with the offering of reusable water bottles, lanyard recycling stations, recycling volunteers, green transportation and compostable packaging for food.” – Amy Cook

 

Values

“Each company has to listen to society, Benioff said. But many companies are not listening to their key stakeholders: their customers and their employees. … Success is not about maintaining the status quo or doing whatever it takes to see a profit. Success is staying true to your values as a company.” – Amy Cook

 

For more insights into company culture and entrepreneurship, take a look at Amy’s profile on Entrepreneur.

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