Across these innovations, Simplus continues to stand out as the partner of choice for creative, scalable solutions built on the Salesforce platform. Their deep expertise in telecom transformation ensures operators can move from vision to execution with speed and confidence.

Below, we explore the primary developments defining the telecommunications sector in 2025.

5G and Edge Computing

The rollout of 5G entered a new phase in 2025: optimization at scale. After several years of global deployment, carriers are now focusing not just on expanding coverage, but on creating differentiated value at the edge. With increased bandwidth and ultra-low latency becoming table stakes, telcos are moving to monetize their networks through edge-enabled applications supporting manufacturing, logistics, retail, and immersive consumer experiences.

Edge computing zones—once experimental—are now integrated into mainstream offerings, powering everything from real-time digital twins to immersive XR use cases. The pivot to the Agentic Enterprise outlined at Dreamforce 2025 gives telcos a unified AI-driven architecture that understands context, predicts needs, and improves operational performance at the network edge. Agentforce for telco has already demonstrated measurable gains in network diagnostics and automated support workflows, setting the stage for even richer automation.

For operators designing new industry-specific edge solutions, Simplus provides cross-cloud expertise to integrate data, orchestration, and partner ecosystems on the Salesforce platform.

Sustainability

Sustainability has evolved from a compliance topic to a full strategic priority. With energy-intensive 5G networks and expanding data center footprints, telcos face mounting pressure to reduce emissions and optimize consumption. Many operators are aligning with global benchmarks such as the GSMA Net Zero Initiative and accelerating investments in renewable sourcing, energy optimization, and circular supply chains.

In 2025, sustainability is increasingly powered by AI-driven automation. With capabilities extended via Agentforce and integrated into the Agentic Enterprise fabric, carriers can automate network energy management using predictive models that scale energy usage dynamically with traffic demands. The same intelligence improves field-service efficiency, asset utilization, and carbon reporting transparency.

Here again, Simplus plays a key role, helping telcos deploy ESG dashboards, automate sustainability reporting, and create customer-facing transparency features.

Subscription-Based and Digital-First Models

2025 marks the full maturation of subscription-based telco business models. As customers demand flexibility and simplicity, carriers are unbundling traditional plans in favor of modular, digital-first subscription experiences. Offerings such as device-as-a-service, flexible data tiers, and lifestyle bundles tied to streaming or gaming services are now standard.

Digital-first engagement has also become foundational. With self-service journeys powered by conversational AI, automated troubleshooting, and real-time personalization, customers move fluidly from onboarding to service without friction. The evolution of Agentforce for telco has been central to this leap—introducing intelligent agents that automate complex transactions and proactively assist customers across channels.

To enable this shift, Simplus continues to help telecom providers modernize product catalogs, implement CPQ capabilities, and redesign digital journeys that convert at higher rates.

AI: The Backbone of Telecom Transformation

AI is the defining force of telecom in 2025. What began as experimentation with chatbots has evolved into fully embedded intelligence across the telecom operating fabric. The transition to the Agentic Enterprise gives operators a powerful system-of-agents framework that elevates network operations, customer service, marketing, and field management.

AI-powered predictive maintenance is reducing outages and improving uptime; generative AI is driving hyperpersonalized marketing; and autonomous agents are orchestrating workflows across care, sales, and operations. The advancements within Agentforce for Telco demonstrate how AI can transform complex use cases such as enterprise service assurance, fraud detection, and plan optimization.

Telecom organizations looking to operationalize AI responsibly continue to rely on Simplus to establish governance, train enterprise models, and align adoption with measurable ROI.

The telecommunications landscape of 2025 is intelligent, dynamic, and relentlessly customer-centric. With the combined momentum of 5G expansion, edge innovation, sustainability initiatives, subscription-first business models, and AI acceleration—supercharged by Agentforce and the shift toward the Agentic Enterprise—operators have the foundation to redefine global connectivity.

And with partners like Simplus driving innovative solutions across the Salesforce ecosystem, telcos are better equipped than ever to turn technological possibilities into competitive advantages.