For financial services, the Salesforce Summer ‘23 Release is an exciting update full of new functionalities and enhancements in the Financial Services Cloud. Complaint management, actionable segmentation, marketing cloud engagement, and enhancements to service process...
Articles & Insights
Financial Services
Insurance technology trends in 2023: A halftime pulse check
Insurance is always on every consumer’s mind, but often not happily: it’s the necessary evil and the nightmarish web of policy intricacies no one seems to understand. Those stereotypes are, however, slowly changing; more consumers are calling out the decades of...
A pulse check on fintech’s 2023 trends and target capabilities
As the globe continues to brace itself and read headline after headline about the year’s eventual plummet into a recession, to say all eyes are on banking and financial institutions is, well, a gross understatement. Consumer patience is running thin, and expectations...
Financial services innovation: Focus on the now, not twenty years from now
The future’s so bright… not even wearing shades can prevent you from being blinded, at least a little bit. The addressable market predicted to come from the bright and shiny metaverse is expected to be anywhere from $8 to $13 trillion by 2030. These are values so...
Innovation in a cooling economy: Healthcare and financial services
2023 has thus far been marked by slow growth for the US economy across all sectors, and the fear of a looming recession continues to haunt business leaders and consumers alike. For healthcare and financial services organizations, the uncertainty is particularly...
Financial services and the customer service innovation gap
In the current climate, financial services organizations have little room for error when it comes to maintaining their customer base. Anxious spenders and uncertain economic conditions often make for hasty decisions, especially when customers feel they can’t truly...
3 years later: What’s changed in financial services since the pandemic hit
Three years ago the entire globe was thrust into crisis as COVID-19 spread and altered the way we think about and do nearly everything. Financial services, especially so, had to rethink everything from the mental health of its own corporate culture to how to remain a...
The financial services guide to the Salesforce Spring ’23 Release
If there is any one industry that most needs to prove itself and regain customer trust this year, it’s financial services. Consumers are uncertain and weary of everything, from banking institutions to insurance and wealth management organizations. Financial services...
How can financial services deliver better services to their customers?
Rob Petitgout, Simplus' Financial Services COE lead, shares his expert insight into how financial services organizations can reach their...








