Addressing the Cooling Economy:
How Communications and Media Companies Can Do More With Less
Relate your comms and media business to macroeconomic trends and develop an informed strategy for how to respond.
The economic growth that kept comms and media businesses thriving through the pandemic has come to a screeching halt, and many now find themselves shying away from risks in current conditions. Rather than hiding or making hasty decisions, it’s more important than ever that comms and media companies work proactively to creative differentiators for themselves in the market and reduce years of technical debt that may be slowing their growth. Because it’s innovation, not hibernation, that will keep comms and media surviving and thriving.
In this ebook you’ll learn…
- What effects the cooling economy will have on the comms and media industry
- Ways to still be innovative during a downturn with strategic transformative investments
- How to do more with less in the comms and media market
Create competitive differentiators and reduce technical debt to survive and thrive this year. Let Simplus be your guide.