Data Cloud for Financial Services
Put your data to work for next-gen decision-making and strategy in financial services.
Salesforce Data Cloud is the leading data epicenter for the seamless integration of your customer data across systems and easy but secure data accessibility for further analysis, personalization, and automation. Data-driven decision-making and growth strategies are born with the power of Data Cloud behind you.
By capturing, consolidating, and putting your data to work, Data Cloud creates a single customer profile for each customer that can be leveraged by sales, service, marketing, commerce, partners, and so on. Better yet, it’s supported by AI and GPT innovations to bolster automation and customization quickly.
DATA CLOUD: A MULTIFUNCTIONAL SOLUTION
FOR SALES
Customer segmentation and retention
Sales engagements
and conversion across
channels
Post-sale opportunity
identification
FOR CUSTOMERS
Enriched UX on customer-
facing sites
facing sites
Unified view improves
customer interactions
customer interactions
Cohesive experience from
marketing to sales to
service and support
marketing to sales to
service and support
FOR MARKETING
Boosting media
campaigns
campaigns
Lead generation and
conversion
conversion
Unifying health
scores/retention risk
factors
scores/retention risk
factors
SUPERCHARGE YOUR DATA CLOUD
With Simplus and Infosys, you can leverage a Data Cloud implementation in conjunction with iDSS, the Infosys Data Services Suite. iDSS is the comprehensive data management solution for legacy modernization and enterprise revolutions, supporting your organization through data extraction, validation, transformation, upload, and reconciliation.
5-25%
productivity gain
for profiling
productivity gain
for profiling
100% accuracy
35% validation
effort reduction
effort reduction
15-25% effort savings from cleansing/enrichment
140% effort savings from auto extraction