by Brian Dalforno | Nov 14, 2022 | Admin, Commerce Cloud, Latest News, Retail and Consumer Goods
Leaders at major retailers and consumer goods organizations are always adapting their strategy to the latest demands and expectations of everyday shoppers. That’s why agile, scalable, and—perhaps most crucially—changeable cloud platforms are foundational to success in...
by Kim Georgeton | Oct 13, 2022 | Admin, Commerce Cloud, Latest News, Retail and Consumer Goods, Sales Cloud
It’s already clear that retail is headed for an especially high-stress holiday shopping season in 2022. With sustained inflation impacting multiple generations of target buyers and ongoing financial recovery from the decline of brick-and-mortar store shopping wrought...
by Simplus team | Jun 6, 2022 | Admin, Latest News, Retail and Consumer Goods
In six short years, the retail AI market size is expected to cross $17 million. Both retail employees and retail consumers are no stranger to the ceaseless increase of AI in their day-to-day shopping experiences, but still, many brands find themselves struggling to...
by Simplus team | Apr 13, 2020 | Admin, Commerce Cloud, Latest News, Marketing Cloud, Retail and Consumer Goods
The next time you’re with a group of people, ask them “What show featured Uncle Jesse?” In most instances, you’ll be able to assess someone’s generation based on their answer. While many of you reading this are most likely saying “Full House, duh!”, there is another...
by Simplus team | Apr 6, 2020 | Admin, Latest News, Marketing Cloud, Retail and Consumer Goods
Influencer Marketing is, theoretically, not a new concept. But it has gained traction in recent years as more marketers incorporate this strategy into their overall advertising budget. By 2022, Influencer Marketing is predicted to be a $15 billion industry, which will...