02 Aug Simplus’ Casey Karp has been featured on GTM Guides!
Simplus’ Casey Karp, Director of North America ISV GTM Strategy, has recently been included as the featured guest on GTM Guides’ How We Got There podcast series. Congratulations are in order for Casey—and a big thank you for sharing the story of how Simplus attained our unique market positioning with the help of stellar ISV alliances along the way.
Casey leads and manages Simplus’ strategic alliances with solution partners active in the Salesforce ecosystem. Over the past four years at Simplus she has contributed immensely to Simplus’ rapid growth and successful transition to a global leader. Under her care, Simplus was chosen as “SI Partner of the Year” by SpringCM (now DocuSign) in 2018, “Americas SI DX Partner of the Year” by Conga in 2019, and “Global SI of the Year” by Conga in 2020. Currently, Casey manages our partnerships with ISVs like DocuSign, MuleSoft, Prodly, Conga, Vonage, Veloce, and others.
The featured episode with GTM Guides covers a wide range of topics relevant to ISVs looking to work with Salesforce, including Casey’s experience running ISV alliances at Simplus, how ISVs can present WIIFM to SI partners, and actionable tips to make your partner program more appealing. You can listen to the complete episode on-demand at this link.
Thank you Casey for your leadership and invaluable contributions to Simplus’ growth!